Daily Briefs
2 min

Sex sells (more sex)

European artist crowdfunding for a queer sex commercial

Is this the world’s first commercial for sex?

The commercial isn’t selling anything except a way to think about sex, says Berlin artist Matus the First.

“When sex becomes a routine, it is necessary to change something. Therefore this is not a product commercial, because you can’t buy a solution to some things,” Matus told the Mirror.

The “commercial,” uploaded to the Metropolitan Film Institute’s YouTube page in October, already has more than a million views. Now the artist plans to make a new advertisement for queer sex.

“We really want to make a sequel: The worlds first LGBT SEX COMMERCIAL!” Matus says on the project’s crowdfunding page. “For gays, lesbians, bisexuals, transsexuals, queers, for all beautifully colorful people out there! For support, for showing respect.”

What’s the queer equivalent to pencils and sharpeners, I wonder? I always found white glue kind of suggestive during grade school: sticky when it gets all over your fingers and a terrible mess when it dries in your hair . . .